Tuesday, December 13, 2011

E-mail, The New Frontier

by John H. Bedard, Jr. - Bedard Law Group, P.C.

Are you considering an e-mail campaign in your arsenal of collection strategies?  Do you accept inbound e-mail from consumers?  Do you include e-mail addresses on your web site?  If you are a collector and not thinking about these things, you may be missing some opportunities.  You may also be overlooking some risk.  Although reported case law addressing e-mail in the context of consumer collections is scarce, the law is beginning to develop, albeit slowly.  Communicating with consumers via e-mail raises compliance challenges; however, these challenges are not insurmountable.  Here are some cases which discuss e-mail in the collection context:


Pacheco v. Joseph McMahon Corp., 698 F. Supp. 2d 291 (D. Conn. 2010).  In Pachecho, a collector sent an e-mail to a consumer to collect a debt.  Included in the body of the e-mail was the statement, “ . . . Your balance will be in excess of $2,000, before legal fees.  Give me a call. . .”  The e-mail did not include any profanity, was not abusive, and was otherwise courteous. Like most e-mail, the tone was informal and casual.  However, the consumer was located in Connecticut.  Connecticut law puts certain restrictions on the ability to collect attorney fees.  The consumer brought suit accusing the collector making misrepresentations about the debt because of the reference to “attorney fees” in the e-mail.   The court agreed, granting the consumer’s motion for summary judgment.  The court found that the reference to attorney fees was a false representation about “character, amount, or legal status” of the debt because under Connecticut law, attorney fees are restricted.  Stating that the consumer would be liable for attorney fees was false.

Silver v. Law Offices of Howard Lee Schiff, P.C., 2010 U.S. Dist. LEXIS 76072 (D. Conn. July 28, 2010).  In Silver, the consumer hired an attorney after receiving communication from the collector.  Instead of calling the collector or sending a letter advising of attorney representation, the consumer’s attorney sent an e-mail to the collector.  The e-mail advised the collector that the consumer was now represented by counsel.  After the e-mail was sent, the collector called the consumer.  The call occurred at 6:09p.m. on the same day the e-mail was sent.  The collector did not open the e-mail until 6:30p.m., which is when the collector learned of the attorney representation.  The consumer sued the collector for contacting a represented consumer.  The court found no violation, explaining that the statute prohibits communication with the consumer if the collect knows or has knowledge of or can readily ascertain the attorney’s name and address.  Since the collector did not check his e-mail until 6:30p.m., he did not know or have knowledge of the attorney representation; therefore, the phone call did not violate the prohibition on communicating with represented consumers.  

Lakefish v. Certegy Payment Recovery Servs., 2011 U.S. Dist. LEXIS 36475 (D. Or. Apr. 4, 2011).  In Lakefish, the collector sent a consumer the validation notice in writing.  In response, the consumer sent an e-mail to the collector requesting the name and address of the original creditor.  The validation notice requirement specifically includes a requirement to send the consumer “a statement that, upon the consumer's written request within the thirty-day period, the debt collector will provide the consumer with the name and address of the original creditor, if different from the current creditor.”   The court found that the inbound e-mail from the consumer requesting the name and address of the original creditor was sufficient to trigger the collector’s obligation to respond or stop collecting.  Ultimately, the court found there was no violation of the validation request because the collector properly responded to the e-mail.

E-mail is ubiquitous in today’s economy.  Consumers and collectors alike want to communicate via e-mail.  It’s easy, low-cost, convenient, and to use a trendy buzz-word, it’s “green.”  The anachronistic FDCPA; however, creates compliance challenges which ultimately hurt consumers when collectors are reluctant to step into the 21st century e-mail world. Collectors should not undertake an e-mail campaign lightly.  It requires a thoughtful workflow plan, policies and procedures, and buy-in from the highest levels of the organization.  And of course, get your compliance people involved in the process!


John H. Bedard, Jr.

Bedard Law Group, P.C. 

2810 Peachtree Industrial Blvd., Suite D

Duluth, GA 30097

678-253-1871 ext. 244